The ‘Freckle’ Effect

The newest beauty trend for Fall 2014 isn’t lipstick, eyeshadow or the way we do our eyebrows. If you have been watching the shows during fashion week, you might have noticed that many designer houses are going for the makeup-free, radiant, fresh look for the models. In order to create a more natural and youthful glow to their skin, a number of makeup artists, including Stila’s Global Executive Director of Creative Artistry Sarah Lucero, actually added freckles as part of their look, drawing freckles on all the female and male models. Freckles can instantly make your complexion look fresh, as if you are wearing no foundation. Even though freckles are something women like to cover up, if done right, freckles can actually hide your age, making you appear younger and more youthful. Think about Kate Moss, Gisele Bundchen and Olivia Munn, these ladies are always embracing their freckles and whose skin is adorably speckled. At Lucero’s suggestion, it is best to create the freckle effect with a brow product. Pick a shade that’s a lighter hue than your hair, or you may use two colors to make it appear more natural. Light and medium brown work on those with fair to medium skin and hair, medium and dark brown look best on warmer skin tones. Simply tap the pen around your face, almost bouncing it across your nose and cheeks, try not to make the spots too perfect, oddly shaped freckles will look more natural.



Photo credits: Reflection Agency Blog

Chic In Denim

With the weather starting to cool down, here are some inspiring ways to wear your denim jackets this season.

1. Drape your favorite oversized jean jacket over a neutral sweater, pair the look with shorts or skirt. Throw on a pair of dark stockings with high heel booties.

2. Match your denim jacket with a graphic top and sleek skinny jeans for a sporty vibe.

3. Try wearing your denim by layering it under a black blazer and buttoning it at the collar.

4. Pair a distressed jean jacket with a comfortable black dress and match the look with a pair of sneakers for a casual daytime look.

5. Wear a bright, printed skirt with a causal top, then throw on your denim jacket for a bold yet balanced outfit.

Tips: Scrunch up the sleeves of your jacket to show off your bracelets or watch.

Own a double-breasted denim jacket? Try belting it for an updated and slimming look.


Photo Credits:

Over The Rainbow


Summer is flying by so quickly, how is it August already? Take advantage of the remaining Summer month and experiment with color. Join the spectrum and have fun with all the colors of the rainbow!

One bag, two styles


Two way backpacks are an excellent choice for your busy off-duty days. Not only are they functional, but you can easily switch your look according to the occasions. From sporty, casual to instant glam. Not to mention, backpacks are this season’s coolest carryall. Whichever style you choose, we promise you will look equally chic.

Mix and Match Fashion Guide



1. The Base
The base is the foundation of your outfit. These pieces are called hard pieces. They can be a suit, a pair of pants, a dress or a pair of jeans. They are usually neutral in color and timeless, for example, black, grey, beige and white. The base pieces you purchase should be dependent on your work environment and personal preferences. You may choose to own more dresses than suits.

2. The Accent
Accent pieces are what you will wear with your base pieces. They are usually tops, blouses, cardigans that you can wear underneath your suits, or jackets. Your accents can be mix between color and neutral shades. The beauty of a more neutral base is that any color you can wear with black, you can also wear with any other neutral shade. A navy suit gets more wear because it can be worn with a colorful top while burgundy gets a facelift when paired with camel.

3. The Pop
Pop pieces are jewelry, scarves, bags, shoes and belts. The pop is usually purchased last to coordinate the rest of your wardrobe. You don’t have to purchase pop colors in the exact same shades in your capsule, you can also think of tonal colors and universal shades, like green and yellow which can add some subtle pops to an outfit. My personal favorite is a pair of tan heels, they are an excellent color for work-to-play piece. They also elongate your legs and are ultra-classy. Lastly, I also recommend that you purchase pop pieces in gold and silver, just to have on hand in a pinch.

Fabulous In Flamingo


In the fashion world, flamingos are the new cats. The long-legged pink bird has taken flight as the new favorite. The flamingo print is popping up on everything from dresses, statement heels to scarves. The print is fun, adorable and perfect for warm weather months. This is the new must have prints for Summer.

MAC X Simpsons


Fangirls and makeup mavens, listen up! One of the most successful cartoon franchises is collaborating with one of the most popular makeup brands.

Recently, MAC has announced an exciting collaboration with ‘The Simpsons’ to launch a limited edition of cosmetic collection.
It will comprise of two eyeshadow palettes, four Lipglasses, two powder brushes, nail stickers, and false lashes. All of the products are quite vibrant to perfectly match Marge’s iconic hair. The eyeshadow, in particular, includes a blue hue as well as a bright purple, soft pink, and charcoal black.

The collection will be available online on August 28 and September 4 to hit MAC stores.

Philadelphia Gift Show (July 20 – 23)

2014FWTradeshowPhilly-USThe nation’s largest regional gift show keeps growing! Located just 5 miles from the King of Prussia area, the greater Philadelphia Expo Center is a convenient fly or drive-in destination for buyers across the mid-Atlantic region. Plus, with a show all on one floor, free parking and a casual setting, retailers can count on a relaxed and hassle-free shopping experience.


Come visit us at the show and receive a free gift!

Passion’s booth number is Booth #613/#615/#617!

See you there!

Sunday, July. 20:   9 am-6 pm
Monday, July. 21:   9 am-6 pm
Tuesday, July. 22:  9 am-6 pm
Wednesday, July 23: 9 am-3 pm
Greater Philadelphia Expo Center
Conveniently located in the King of Prussia area
100 Station Avenue
Oaks, PA 19456

Yellow Is For Happiness


Yellow is for happiness! Summer is here and there is nothing more happy-making than a colorful wardrobe.

Say hello to Summer in this season’s hottest shade – but be careful how you wear yellow or you could end up looking like a bumble bee. Make sure you get the right shade for your skin tone. For example, fair skin types should opt for a more muted palette, while darker skin tones can pull off neon yellow shades. If you have deep skin tone, (dark hair, dark eyes: think Victoria Beckham), try going for lemon yellow and tangerine in contrast with black for a great look – or on its own for greater impact. If you have light skin tone, (light blond hair, pale transparent skin, pale eyes: think Gwyneth Paltrow), keep your yellow as pale as possible. Try ivory with a hint of yellow or a light primrose.

If you’re nervous about wearing yellow, start with a bright yellow accessory or pair of heels as a starter.